AmTrust Insured Urges Others to Shop Locally on Small Business Saturday

Topics: Small Business

Small business owners want consumers to shop “small” on Saturday, November 28. This year, as the COVID-19 pandemic continues, small businesses across the country need our support more than ever.

The brainchild of American Express, Small Business Saturday (SBS) is a day to celebrate entrepreneurs everywhere, including the businesses that line Main Street across America. SBS is celebrated on the Saturday after Thanksgiving in the U.S.

Hear from one of AmTrust’s small business insured about their business, its impact on their communities, and why you should support local businesses:


“This Small Business Saturday, you should make a point of getting out and visiting your local community businesses. If you would imagine your local community without these shops, I think you would be really sad to see that those places were gone, and the jobs and tax revenue that goes along with it. Make a point of helping them to continue to be there because they can’t be there without you.”-

Debbie McManus, Owner, Lynlott Miniatures


Introduced in 2010 as a day to support small businesses, SBS has a big impact on the communities these businesses call home. Here are a few statistics about the Small Business Saturday movement: 
  • In 2019, an estimated 110 million shoppers, up from 2018, chose to shop small on the 10th annual Small Business Saturday and spent an estimated $19.6 billion
  • 67 cents of every dollar spent at a small business remains in the local community
  • A survey from the National Federation of Independent Businesses (NFIB) reports that 91% of consumers believe it is more important than ever to support small businesses during the holiday season, and 83% plan to do at least some of their shopping at an independently owned retailer
  • 62% of U.S. small busineses reported that they need to see consumer spending return to pre-COVID levels by the end of 2020 to stay in business

AmTrust Inspired-Every Business Has a Story

Small Businesses: A Huge Part of the U.S. Economy

Small businesses are vital to keeping the American economy strong, accounting for 99.7% of all businesses in the country and generating about 50% of the U.S. gross domestic product.

The backbone of the American economy, small businesses do all sorts of wonderful things including:
  • Fueling innovation and product diversity
  • Creating jobs for millions of people
  • Keeping money in the local economies
  • Increasing local real estate values

Backing Small Businesses on Small Business Saturday and Throughout the Year

AmTrust Financial understands the unique needs of small- and mid-sized businesses. Their hard work and dedication continually inspire us, and we are honored to support millions of small businesses across the U.S.

For more information about our small business insurance solutions, please contact us today.

This material is for informational purposes only and is not legal or business advice. Neither AmTrust Financial Services, Inc. nor any of its subsidiaries or affiliates represents or warrants that the information contained herein is appropriate or suitable for any specific business or legal purpose. Readers seeking resolution of specific questions should consult their business and/or legal advisors. Coverages may vary by location. Contact your

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